Company context
ICP & positioningProduct prioritiesObjectives & direction
Content intelligence and editorial execution platform
Decide what to publish, why it matters, and how to execute it.
CntX helps B2B marketing teams turn business context, customer insights, and market signals into a clear editorial calendar, structured briefs, and content the team can execute.
No magic prompts
No out-of-context content
Clear decisions → calendar
Market signals
Search trendsField & productNews & themes
Editorial plan
Next 4 weeksMon 6
Tue 7
Wed 8
Thu 9
Fri 10
Brief & content
Why
Producing content isn’t the hard part anymore.
The real challenge is deciding what to publish, aligning with business priorities, converting field signals into editorial decisions, and staying consistent over time.
Unclear calendars
Plans look good on paper, but don't map to priorities, constraints, or reality.
Content without direction
Writing is fast. Deciding what matters (and why) is where teams get stuck.
Effort, little clarity
Lots of brainstorming, scattered docs, inconsistent topics… and no single source of truth.
How it works
From strategy to execution: how CntX works.
CntX is not designed to generate content in a vacuum. It helps teams move from context to decisions, then from decisions to briefs, calendar items, and content workflows.
Context
Decisions
Planning
Production
Optimization
01
Product layer · Strategy
Build the foundation
Structure company context, audiences, positioning, brand platform, objectives, and editorial priorities.
02
Product layer · Planning & Production
Plan and execute
Turn priorities into briefs, editorial calendars, content workflows, and publishable assets.
03
Product layer · Intelligence & Optimization
Learn and improve
Capture field signals, social and media insights, content gaps, and turn them into better editorial decisions.
No magic prompts
No out‑of‑context content
Decisions before drafts
Product
What CntX already helps teams do.
A consistent system across the three layers — strategy, planning & production, and intelligence & optimization.
Structure company context
Build a durable strategic foundation instead of relying on fragmented documents and tribal knowledge.
Make audiences explicit
Turn ICPs, personas, and business priorities into reusable editorial constraints.
Turn signals into topics
Connect field insight, market inputs, and audit findings to real editorial decisions.
Generate a prioritized calendar
Plan content by objective, channel, and timing instead of publishing reactively.
Produce faster with context-aware AI
Use briefs and AI assistance to accelerate execution without losing strategic alignment.
Improve continuously
Audit what exists, identify gaps, and refine your editorial system over time.
Outcomes
Built for clarity, consistency, and better editorial decisions.
CntX is less about producing more, and more about deciding well and executing consistently.
Less guesswork
Make prioritization explicit instead of relying on the latest opinion in the room.
Better alignment
Bring strategy, field feedback, and execution closer together.
Faster time to plan
Move from context to a usable editorial calendar much faster.
A more durable system
Replace fragmented planning habits with a repeatable content operating model.
Audience
Built for B2B teams who need a real plan.
If you want consistent, goal‑aligned content — not just one‑off posts — CntX is for you.
CntX is built for
B2B content managers planning & prioritization
Marketing leaders strategy & alignment
Small / mid‑size teams one source of truth
B2B founders structuring from scratch
CntX is not designed for
Purely inspirational content
Without goals, audience, or clear angles. CntX is built for relevance and consistency.
One‑off posting without strategy
CntX helps you plan and prioritize — not improvise a feed.
A standalone text generator
Generation can come later — but never without structured context.
Get started
If your team already has ideas, inputs, and pressure to publish, the next step is structure.
CntX helps you turn business context and signals into a clear editorial plan your team can actually run — from decisions to calendar, briefs, and content.
Direct signup
Free trial
Guided onboarding
What you get
A structured way to decide what to publish — and execute it.
Guided onboarding
Context structure + your first decisions (pillars, goals).
Actionable calendar
Prioritized by SEO, awareness, activation…
From signal to brief
Turn field and market signals into briefs and content.