Content Strategy
5 min
Configure Content Types and Funnel Stages
Define the formats you publish and the funnel mix your planner should balance so calendar and campaign briefs carry the right intent…
Topic
Content Strategy
Define objectives, pillars, channels, and planning horizons.
Content Strategy
5 min
Set the Planning Horizon
Control how far ahead CntX plans editorial work and how weekly capacity is budgeted so generation stays ambitious but executable.
Content Strategy
4 min
Create a Content Strategy
Set up the long-term editorial contract that drives calendar generation, briefs, and—when needed—campaign planning in CntX.
Content Strategy
4 min
Define Objectives and Content Pillars
Turn business intent into measurable goals and repeatable themes that calendar generation can balance across your funnel.
Content Strategy
4 min
Configure Channels and Destinations
Wire distribution channels, publication accounts, and editorial roles so calendar planning and briefs know where content goes and how effort is allocated.