> CntX is a content intelligence and editorial execution platform for B2B teams.

Overview

CntX helps teams decide what to publish, why it matters, and how to execute it. It turns company context, audience definitions, and market signals into an editorial calendar, structured briefs, and content workflows.

CntX is not a standalone text generator. Generation comes after structured context and editorial decisions.

The operating loop

1. Context — company, products, ICPs, personas, brand platform.
2. Decisions — strategy, pillars, goals, channels.
3. Planning — calendar items and briefs.
4. Production — content generation and editing.
5. Optimization — audits, signals, and continuous improvement.

What you will set up first

• An account and company workspace
• Context Discovery (or manual context setup)
• A content strategy and first calendar period

Next step

Create your account and company, then Complete Context Discovery before generating calendars or campaigns.