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Campaigns 1 min

Campaigns Overview

Campaigns coordinate multi-workspace communication strategies, plans, and briefs.

> Campaigns coordinate multi-workspace communication strategies, plans, and briefs.

Overview

Use campaigns when you need a shared initiative across one or more workspaces (brands/clients), with a common strategy and workspace-specific execution.

What a campaign contains

  • Campaign shell and targets (workspaces)
  • Shared + per-workspace strategy
  • Optional source documents
  • Generated plan slots and briefs

When to use campaigns vs calendar

  • Campaigns — time-bound initiatives, multi-workspace, shared messaging.
  • Calendar — ongoing editorial planning inside a workspace.

Next step

Create a Multi-Workspace Campaign, then generate its strategy.

Ready to try this in CntX?

Open the product and apply this guide to your workspace.