Generate the Next Editorial Period
Fill your strategy calendar with a new batch of dated briefs for the upcoming planning horizon—without disturbing campaign, opportunity, or manual items…
Topic
Calendar & Briefs
Operate the editorial calendar and structured briefs.
Understand Brief and Editorial Statuses
Track two separate pipelines—brief validation on the calendar and content workflow in the editor—so you always know what “approved” means at each…
Move and Reschedule Calendar Items
Shift planned publish dates and reorganize your unified calendar when priorities change—across strategy, campaign, opportunity, and manual layers.
Avoid Duplicate and Competing Topics
Keep the unified calendar coherent when strategy, campaign, opportunity, and manual layers all propose content for the same audience and keywords.
Content Calendar Overview
Plan, review, and produce content from one unified calendar that merges recurring editorial planning, campaign briefs, opportunity-driven topics, and manual entries.
Create and Edit a Content Brief
Shape what will be written before generation—audience, angle, format, and date—whether the brief came from strategy, a campaign, an opportunity, or your…
Approve a Brief and Generate Content
Validate planning decisions on the calendar, then trigger draft generation for approved briefs—without mixing brief approval with editorial or CMS publish approval.
Need a walkthrough?
Talk about your use case and we’ll help you map CntX to your workflow.